Scale SEO helps professional service businesses across Canada secure more customers, leads, and sales through search optimization and paid advertising. Run entirely by Corbin Jensen, this practice provides direct, hands-on execution without rotating account managers or outsourced white-labeling.
SEO is the core of what I do at Scale SEO. I build and manage ongoing search campaigns designed around your website, market, competitors, and business goals rather than forcing every client into the same package.
From technical improvements and content to website development and paid search, the focus stays on generating meaningful search visibility and qualified enquiries.
Monthly SEO campaigns combining technical SEO, keyword research, on-page optimization, content, local SEO, internal linking, and website improvements to increase your visibility across Google.
Explore SEO Services →Standalone technical and on-page SEO audits that identify indexing issues, content gaps, site architecture problems, ranking opportunities, and practical next steps.
Explore SEO Audits →Fast, responsive websites built around clean site architecture, organic search visibility, user experience, and conversions—not just appearance.
Explore Web Development →Improve how your business and content are understood by AI-powered search experiences, while tracking brand visibility across platforms such as ChatGPT, Perplexity, and Google AI experiences.
Explore AI Search →Google Ads campaigns built around high-intent searches, practical conversion tracking, negative keyword management, and continuous optimization.
Explore Google Ads →Every campaign is customized to your industry, focused strictly on generating qualified business inquiries, and tracked using daily keyword reports.
View all services →That includes keyword research, technical SEO, content strategy, on-page optimization, internal linking, local SEO, reporting, and the website improvements needed to support organic growth.
There are no layers between your business and the person doing the work. If I identify a technical problem, content opportunity, weak service page, or website issue holding your rankings back, I can work directly on fixing it rather than simply adding it to a report.
Search rankings are useful, but they only matter when increased visibility contributes to real business growth.
Scale SEO campaigns are built around improving the search visibility that matters to each client, whether that means ranking important service pages, expanding organic traffic, generating qualified enquiries, or supporting broader revenue growth.
SEO isn’t one task. Sustainable organic growth usually requires improvements across your website, content, technical foundation, and search presence.
Every campaign is different, but ongoing SEO typically includes the following areas.
I identify and fix technical issues that can make it harder for search engines to crawl, index, understand, and rank your website.
This can include site architecture, indexation, redirects, canonicalization, page speed, structured data, internal linking, metadata, and other technical issues discovered during the campaign.
Existing pages are improved around the searches your potential customers actually make, while new content is developed where genuine gaps exist.
This includes keyword research, service-page optimization, content planning, headings, internal links, search intent, and creating useful supporting content around your core services.
For businesses targeting customers in specific cities or service areas, I work on the signals that influence local organic and Google Maps visibility.
Depending on the business, this can include Google Business Profile optimization, local landing pages, citations, reviews, local relevance, and competitor analysis.
Sometimes the thing holding SEO back is the website itself.
Because I work directly with websites as part of my SEO campaigns, I can improve page structure, navigation, calls to action, content layouts, site architecture, and other elements that affect both organic visibility and conversions.
SEO priorities change as rankings improve, competitors move, and new opportunities appear.
I track organic performance using data from tools including Google Search Console and analytics platforms, then use that data to determine where the campaign should focus next.
Every engagement starts by understanding where your website stands today and whether SEO represents a realistic growth opportunity for your business.
A 30-minute strategy call to understand your business, current marketing, target customers, and what you’re trying to achieve.
Week 1I review your website, current rankings, competitors, technical foundation, and organic search opportunities to determine where the biggest gains are likely to come from.
Week 1–2I implement the strategy directly. Depending on the campaign, that can include technical SEO, on-page optimization, content, local SEO, internal linking, and website improvements.
Month 1–3SEO continues to evolve as rankings improve and new opportunities emerge. Performance is tracked and the strategy is adjusted based on real search data rather than a fixed monthly checklist.
Ongoing“I had the chance to work with Corbin from Scale SEO on improving my Website performance for my Phone repair business. His expertise has boosted my online sales and I gained valuable insights to improving my local presence in the Calgary area. Highly recommend!”
My ongoing SEO campaigns can include technical SEO, on-page optimization, keyword research, content strategy, local SEO, internal linking, structured data, competitor research, and website improvements.
The exact work depends on what your website needs rather than a predetermined monthly checklist.
I also offer standalone SEO audits, web development, Google Ads management, and AI search optimization.
Ongoing SEO work is structured as a monthly retainer based on your website, competition, objectives, and the amount of work required.
A preliminary audit is included for businesses that move forward with an ongoing campaign. More comprehensive standalone SEO audits are available separately.
There are no long-term lock-in contracts.
I primarily work with accounting firms, professional service businesses, consultants, and B2B companies where increasing qualified search traffic can translate into valuable new client relationships.
Scale SEO is based in Calgary, but SEO campaigns can be managed for businesses throughout Canada and internationally.
SEO is a long-term acquisition channel rather than an immediate advertising campaign.
Some improvements can appear relatively quickly, while competitive searches often take several months or longer to move meaningfully. Your starting authority, competition, website quality, market, and existing search presence all influence the timeline.
I’ll give you a more realistic assessment after reviewing your website rather than promising a predetermined result.
No. Ongoing Scale SEO campaigns are month-to-month.
I want clients to continue because the work is producing value, not because they’re locked into a long-term agreement.
Yes. Website improvements are an important part of many SEO campaigns.
Depending on your website and platform, I can implement technical fixes, update service pages, improve internal linking, restructure content, add new pages, and make other changes needed to support organic performance.
You work directly with the person doing the SEO.
I personally handle the strategy, audits, website work, content direction, optimization, and reporting rather than passing the campaign through account managers or outsourced teams.
Keeping the roster intentionally small gives me the ability to understand each client’s business and work directly on the areas most likely to improve performance.
