Bespoke search engine optimization engineered for Canadian & global businesses.
Calgary SEO Specialist& Growth Partner
I build high-performance organic search strategies by aligning your digital footprint with the exact terms your clients are searching for, turning visibility into enterprise value.
Real clients, real revenue.

Positioned a premium concrete contractor in Calgary to attract high-value residential and commercial projects.
kinsmenconsulting.ca →
Built from zero — a new website and local SEO strategy that took MSV from no clients to consistent weekly bookings.
msvplumbing.com.au →
Six months of technical fixes, on-page structure, and content built around the terms their clients search — average search position moved from 30 to 14.0, doubling impressions and clicks. Now booking new clients weekly.
empireaccountants.com.au →Why work this way
I keep a small roster on purpose — every client gets the person actually doing the work, not a rotating team.
A hyper-focused framework,
engineered for scale.
We eliminate typical agency overhead and fluff to focus strictly on the core variables that move search rankings and corporate revenue. By aligning technical execution, data-driven content strategy, and visibility engines into one unified framework, we deliver direct, partner-level accountability that protects your return on investment.
Start a conversation→On-Page SEO
I rewrite your titles, structure, and internal links around what your buyers actually search — so the right pages rank for the right terms.
Local SEO
Google Business Profile, reviews, citations, and location pages built to win the map pack in every city you actually serve.
Technical SEO
Speed, crawlability, schema, indexing. The unglamorous groundwork that decides whether the rest of your SEO counts for anything.
Reporting & Strategy
A monthly call where I show you what moved, what's next, and what it means for leads.
AI Search Optimisation
Setting up your site so ChatGPT, Perplexity, and Google's AI answers name you.
Google Ads
Paid search to bring in leads while your SEO builds. In active development — open to current clients on request.
Four steps. No surprises.
Conversation
A 30-minute call. I learn your business, you learn whether I'm the right fit.
Audit
A complete teardown of your current site, rankings, competitors, and opportunities. You get the document either way.
Execution
I do the work. On-page, local, technical, content, and useful links — handled directly, not delegated.
Compounding
Monthly reporting in plain English. Rankings, calls, revenue. The numbers either move or we figure out why.

I’m a freelancer, not an agency. I work with a small roster of established businesses across Canada — accounting firms first, and a handful of other industries where I know I can move the needle.
I learned this by doing it. My first major project generated over a quarter of a million dollars in revenue for the client in sixty days. That’s the kind of outcome I look to repeat.
If you’d rather hire a large agency with a slide deck and a rotating cast of juniors, I respect it. If you’d rather work directly with the person doing the work — that’s me.